Dental and healthcare marketing

Dental marketing that brings new patients to your practice.

I run local SEO, websites and ads for dental practices, clinics and physiotherapists in Croatia, so patients find you on Google and book an appointment.

Plumber, Rijeka
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Top 3 across grid points 12/130
Rank in the city centre #24
More calls in the first month +0%
Google Maps rank measured from 130 points across the city. Green means the top three results, red means nobody sees you from that spot.

Dental marketing starts with trust.

Patients choose a dentist more carefully than most other services. They type "dentist" and their city or neighbourhood, read the reviews, look at who works in the practice and only then call. For bigger treatments, such as implants or orthodontics, they compare several practices before deciding.

So I build dental marketing on three things: your practice among the top three results on Google in your part of the city, reviews and photos that show how you work, and a website that clearly explains every treatment you offer.

I use the same approach across healthcare, for clinics, physiotherapists and private practices whose patients come from the same city.

Patients search by treatment, and for a dentist nearby.

Some patients look for the nearest practice, and some for one particular treatment. So I build a dedicated page for each important treatment and list it as a service on your Google profile, so both groups find you.

If patients come to you from abroad, I prepare the site and the profile in English, German or Italian as well. You always approve the treatment copy before it goes live, so it is clinically accurate and in line with professional rules.

Cities where I work with local businesses

  • Zagreb
  • Rijeka
  • Split
  • Zadar
  • Osijek
  • Pula
  • Varaždin
  • the rest of Croatia

What patients type into Google

  • dentist and the city or neighbourhood
  • emergency dentist
  • dental implants
  • teeth whitening
  • orthodontist and braces
  • children's dentist

From healthcare

What it looks like in practice: a physiotherapist in Zagreb.

One of my clients is a physiotherapist in Zagreb. She knew how much Google is worth for new patients, but had no time to look after her profile alongside her work. I took over the whole job, and today new patients reach her through Google as well as through referrals.

For every practice I measure the position from 130 points across the city, so you see exactly in which parts of the city patients find you and how that changes week by week.

How I measure your position
measuring points across the city
130
days to the top three, guaranteed
90
practice per specialty in each part of the city
1

I knew how much Google is worth for new clients, but I had neither the time nor the know-how. Matija did it all for me and the results show, I no longer rely only on referrals.

Physiotherapist, Zagreb

Dental marketing in three steps.

The order matters: first visibility in your part of the city, then trust, and only then ads.

  1. Your practice's Google profile

    Categories, treatments listed as services, opening hours and photos of the practice show Google what you do, so it shows you to patients nearby.

  2. Patient reviews

    I set up a simple, discreet way for a happy patient to leave a review, and for you to reply to each one.

  3. Pages by treatment

    Each important treatment gets its own page with a clear explanation of the procedure, duration and recovery, written in the patient's language.

Want AI tools to mention you too?

More and more patients ask ChatGPT for a recommendation. That is why AI search optimisation is part of local SEO.

AI visibility

How we get started.

I need access to your Google Business Profile and a list of the treatments you offer. I do everything else.

  1. Free review

    I look at where your practice is on Google today, who is ahead of you and how much work the top three takes.

  2. Profile access

    You add me as a manager of your Google Business Profile. All reviews, photos and profile history stay yours.

  3. Optimisation

    I work on the profile, treatments, photos and reviews, and you approve the copy before it goes live.

  4. Weekly report

    Every week you get positions, calls and the plan for the following week, in exact numbers.

Top 3 on Google in 90 days, or I keep working at no charge.

If your practice is not in the top three results on Google within 90 days, I keep working at no charge until we get there. While I work with you, I do not take on another dental practice in the same part of the city.

Check your practice's position

Frequently asked questions.

If your question is not here, ask me directly on a free call.

What is dental marketing?

Dental marketing is everything that brings new patients to a practice: visibility on Google, reviews, a website that explains your treatments, and ads. For a local practice the Google Business Profile carries most of the work.

How does a dental practice get new patients through Google?

A patient types "dentist" and their city, and Google first shows three practices. I work on making your practice one of those three in the parts of the city your patients can come from.

Do you have experience with dentists?

In healthcare I have so far worked with a physiotherapist in Zagreb, whose review you can read on this page. The approach is the same for any local practice, and on a free call I show you where your practice really stands on Google.

Who writes the treatment copy?

I write it, in language patients understand, and you review and approve it before it goes live. That keeps it clinically accurate and in line with professional rules.

Do you also work with clinics and physiotherapists?

Yes. I use the same approach for clinics, physiotherapists and other private practices, adapted to the services you offer.

How much does marketing for a dental practice cost?

The price depends on the city, the competition and the services you choose. That is why the first step is a free 30 minute call, after which you get a specific offer with no obligation.

Let's see where your practice is on Google today.

On a free 30 minute call I show you your positions in your part of the city, who is ahead of you and what it takes to reach the top three.

A few short questions before the call

Step 1 of 7

What does your business do?

Pick the option closest to your work.