Industries

Marketing built around your line of work.

People look for a plumber when a pipe bursts, and they choose a hair salon by its photos and reviews. That is why I plan local SEO, your website and ads around how customers search for your particular service.

What customers type into Google
Illustration: a customer types a service and a city, and Google first shows three businesses.

Frequently asked questions.

Why does marketing differ from one industry to another?

Because customers search in different ways. They look for an urgent service on their phone and call the first business they see, while they take longer to choose a salon or a clinic and read the reviews. That decides what I do first and where the budget goes.

Do you work with two businesses in the same trade in one city?

Not for local SEO. In each city I work with one business per trade, so all of the work goes towards your result.

Do I have to take every service at once?

No. Most clients start with local SEO and their Google profile, and add a website and ads once they see the first calls.

How do I know the marketing brings in work?

Every week you get a report with your Google positions, the number of calls and enquiries and the plan for the following week.

Let's look at how customers search for your service.

On a free 30 minute call I show you where you stand on Google in your city today and what I would do first.

A few short questions before the call

Step 1 of 7

What does your business do?

Pick the option closest to your work.