Websites for hotels
Hotel websites that bring in direct bookings.
I build websites for hotels, boutique hotels and guest houses where guests book directly, in their own language, and you keep the commission you would otherwise pay an intermediary.
A hotel website: your most profitable sales channel.
Booking and Expedia bring guests, but every booking through them carries a commission. A hotel that moves part of those guests to its own website keeps a significant amount every season.
Guests today often find a hotel on a platform and then search for it on Google to see whether there is a better offer directly. If your website is slow, dated or has no clear booking, the guest goes back to the platform.
That is why I build a hotel website around the booking: rooms and offers shown clearly, the booking engine you already use built into the site, and a reason to book directly, such as breakfast, late checkout or a better rate.
For hotels on the coast, in cities and inland.
My office is near Rijeka, and I build hotel websites for all of Croatia, because all the work happens online.
For every hotel I also write content about the destination, because guests choose the place as much as the hotel, and those pages bring guests from Google months before arrival.
Destinations I build websites for
- Opatija
- Lovran
- Crikvenica
- Krk
- Rab
- Lošinj
- Pula
- Rovinj
- Poreč
- Umag
- Zadar
- Šibenik
- Split
- Makarska
- Hvar
- Dubrovnik
- Zagreb
- Plitvice
Property types
- boutique hotels
- family hotels
- guest houses
- heritage hotels
- wellness and spa hotels
- hotel groups with several properties
Who this kind of website is for.
It makes most sense for hotels that get a large share of bookings through platforms and want part of those guests to book directly, and for new properties that need a serious presence on Google from day one.
- languages as standard
- 3+
- weeks to build the site
- 4 to 8
- clients across Croatia
- 20+
What your hotel website gets.
Everything a guest needs to book directly with you.
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Booking engine
I connect the booking system and channel manager you already use, or suggest a new one.
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Rooms and offers
Each room type with its own photos, amenities and rate, plus packages and special offers.
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Several languages
Croatian, English and German as standard, plus Italian, Slovenian or other languages your guests speak.
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Google hotel profile
A tidy Google profile and hotel schema, so Google shows rates, ratings and a direct booking link.
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Fast on mobile
Most guests choose a hotel on their phone, so the site and booking open instantly.
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Booking tracking
You see how many bookings and how much revenue come from the site, ads and Google Maps.
How guests reach a direct booking.
The website is the foundation, and guests reach it in several ways. I plan them together.
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Google Maps and hotel results
Your hotel shows up when someone looks for accommodation in your town, with reviews and a link to your site.
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Pre-season ads
Google and Meta ads for guests from the countries most of your guests come from, aimed at direct bookings.
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Returning guests
Post-stay emails and offers for next year, so happy guests book directly next time.
From the first call to a live website.
A build usually takes four to eight weeks, so autumn or winter is the best time to start.
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Free call
We talk about the hotel, your guests, sales channels and the booking system you use.
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Content and photos
We pick the photos, and I write the room, offer and destination copy in every language.
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Design and integrations
Design, booking engine, hotel schema, speed and booking tracking.
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Launch and Google
The site goes live, I connect it to your Google hotel profile and hand it over with a guide.
Frequently asked questions.
If your question is not here, ask me directly on a free call.
Can I keep the booking engine I already use?
Yes. I integrate the booking systems and channel managers Croatian hotels use most, and if you have none, I suggest one that fits the size of the hotel.
How do I get guests to book directly?
Guests book directly when it is easy and they get a reason, such as breakfast, late checkout, parking or a better rate. I make that offer clear on the site and in ads.
How much does a hotel website cost?
The price depends on the number of rooms and languages, integrations and whether you already have photos and copy. After a free 30 minute call you get an offer for exactly what you need.
Do you build websites for hotel groups?
Yes. Each property gets its own page and booking, and the group gets a shared overview and design.
Do you help with the Google hotel profile?
Yes. I set up your Google hotel profile with photos, amenities and a direct booking link, so guests find you on the map too.
When is the best time to build a new site?
Autumn or winter, so the site is finished and known to Google before guests start booking for next season.
Let's build a website that wins back your commission.
On a free 30 minute call I look at your website and sales channels and suggest how to get more direct bookings.
A few short questions before the call
Step 1 of 7
Thank you, I have your answers.
Pick a time that suits you. The call takes 30 minutes and is completely free.